Sample Instagram Content

Sample TikTok Content

@kawan_food

We just need a teensy weensy bit of validation and kasih sayang from y’all 🥺❤️ #kaWanMY #aTasteToRemember #makanbersamakaWan

♬ original sound - Kawan Food

Social Media Content

Client Details
Name: kaWan Food
Industry: F&B - Frozen Food

Client Goal
Increase followers on social media platforms and educate on product USPs.

My Role
Oversee multi-platform content strategy, copy and creative direction that led to steady follower growth and brand presence.

@kawan_food

Minnaaaa!! Which one is your favourite? 😍 #kaWanMY #aTasteToRemember #makanbersamakaWan #chocominto

♬ original sound - Kawan Food

Sample Xiao Hong Shu (RED Note) Content

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@kawan_food

Kepada @khairulaming, kami lulus tak sem ni? 🙏 #kaWanMY #aTasteToRemember #makanbersamakaWan

♬ original sound - Kawan Food 





+ 92% followers
since 2024
@kawan_food

Our Malaysians can really cook up some delicious iftar meals with Roti Chanai Kawan eh! 🤤 Just imagining it made us drool. #KawanFoodMY #aTasteToRemember #MakanBersamaKawan

♬ original sound - Kawan Food

Follower Growth

+ 22% followers
since 2024





+ 28% followers
since 2024

Client Details
Name: Watsons Malaysia
Industry: Health & beauty retailer

Client Goal
Increase engagement amongst Watsons fans.

My Role
Primarily created monthly multi-platform engagement-focused content. Supported the team with photo and video shooting, directing, video editing and simple animation.

Key Highlight

The IG reels featuring Naturals by Watsons product refilling station reached Watsons’ all-time high organic view count (>129k views) within the first 5 hours of posting on Instagram.